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A Network To Build Chicago Arts Audiences

||| March 2, 2010 by Philippe Ravanas

Enter, the immersive Experience Model

Photo of old McDonald's employee at service window

In the book The Experience Economy we are reminded that work is theater and every company can find inspiration from the performing arts.  So why is it that many arts organizations make theater feel like work?  It is time for the arts to flip the tables and find inspiration from some of the organizations we helped inspire.

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Tags: Customer Service

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