Kelley Lavin

Kelley Lavin is an independent marketing consultant and an inveterate lover of the arts.  She has created marketing strategies for some of today’s most successful companies: Unilever, Johnson & Johnson, Wal-Mart, Target, Anheuser-Busch among others. Beginning her career at University of Illinois-Chicago, Kelley went on to work with such magazines as “Chicago”, “Vogue” and “Metropolitan Home” and corporations such as Kraft, Walmart and Colgate. Whether it is audience psychographics, branding, or effective collaborative practices, Kelley brings a set of highly specialized skills and vast knowledge of “best practices” to build solid innovative marketing plans for commercial and non-profit clients. A unifying theme throughout her career has been her ability to effectively integrate the arts into her clients’ marketing strategies.

Presentations

• Campus Connection: Engaging College Students in the Arts
• Engaging Audiences through Effective Collaboration