Taking Social Media to the Next Level

Presented by Community Media Workshop

You have a Facebook page. You're on Twitter. Now it's time to coordinate all of those tools so you can tell your organization's story better and faster then you ever thought possible. Find out how to determine which social media tools are right for your organization. This workshop is ideal for marketing directors, executive directors, CEO, or similar individuals who are empowered to make change within their organizations.

Participants will learn the following:

• Tips on how to craft a brand message that maximizes the effectiveness of your social media 
• How to integrate social media into your existing, more traditional, advertising and communications methods. 

About Trainer Adam Thurman

Adam is president of Mission Paradox, a consulting firm that focuses on marketing and branding issues.  As part of Mission Paradox he has led presentations and workshops for Chicago Department of Cultural Affairs, the Civic Knowledge Project and the Arts and Business Council.

He is also director of marketing and communications at Court Theatre, one of the largest nonprofit theatres in Chicago. During his tenure as director of marketing the theatre has had some of the highest grossing productions in their more than 50-year history.

Adam is a former board member of the League of Chicago Theatres and has served on the Illinois Arts Council’s Advisory Panel.  He has been recognized as an Emerging Leader by Americans For the Arts and the Theatre Communication Group. He has also been featured in Time Out Chicago, the Chicago Tribune and Chicago Artist Resource.