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A Network To Build Chicago Arts Audiences

||| November 1, 2025 by Deborah Johnson-Hall

Tools For Reaching Your Goals

Last week Chicago Community Trust hosted an Arts Engagement Exchange Roundtable we called “Finalizing the Road Map: Tools for reaching your goals.”  Present at this gathering were many organizations from the current round of CCT Implementation Grants.  At the roundtable we had the opportunity to hear from several past recipients of CCT grants and learn a little more about how they are going after their audience engagement goals. 

Inner-city Muslim Action Network (IMAN)
IMAN recently held the first ‘Takin’ It To The Streets” an urban international festival.  The gathering was aimed at attracting city center dwellers, world music lovers, arts connoisseurs, curious citizens,  and other Muslim communities.  Overall the event was a rousing success.  Check out this slide presentation to learn more.

Chicago Zoological Society
CZS recently underwent extensive research and testing to broaden its reach to Latino and African-American audiences.  Part of the process meant redefining what a traditional family unit might look like.  And in doing so they also took a long hard look at how they were communicating through their printed materials.  Check out this slide presentation to learn more.
 
Harris Theater For Music And Dance
Harris Theater conducted a project in which they executed targeted audience engagement campaigns for sic resident companies.  The companies were chosen to represent a cross-section of the types of organizations that regularly use the theater.  The hope was to strengthen the efforts of these guest companies and to cross pollinate audiences from rental companies to Harris’ presentation season and vice versa.  Check out this slide presentation to learn more.
 
 

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